Starting a business is exciting, but one of the first and most important decisions you’ll face is choosing the right business structure. The structure you select—whether it’s an LLC, corporation, or partnership—will affect your liability, taxes, and how you operate your business on a day-to-day basis.
This article breaks down the key considerations for selecting a business entity and how each option impacts your business’s future.
Why Does Business Structure Matter?
Your choice of business structure isn’t just a formality; it shapes how your business will be taxed, how much personal liability you’ll have, and how flexible your operations will be. A well-chosen structure can protect your personal assets, save you money in taxes, and make it easier to grow your business. On the flip side, the wrong choice can create unnecessary risks and costs.
Let’s explore the pros and cons of the most common business structures.
The Most Common Business Structures
- Limited Liability Company (LLC):
 An LLC is one of the most popular choices for small businesses because it combines liability protection with flexibility.- Liability: Owners (members) are generally not personally liable for the debts of the business.
- Taxation: Profits are passed through to the members and taxed at their individual rates, avoiding corporate double taxation.
- Flexibility: Fewer formalities compared to corporations. LLCs can be managed by members or managers, offering operational flexibility.
- Best for: Small to medium-sized businesses seeking liability protection and tax simplicity.
 
- Corporation (C-Corp and S-Corp):
 Corporations are often the go-to choice for businesses that plan to scale or seek outside investors.- Liability: Shareholders are not personally liable for corporate debts.
- Taxation:
- C-Corp: Subject to double taxation—profits are taxed at the corporate level and again when distributed as dividends.
- S-Corp: Avoids double taxation by passing income directly to shareholders, but there are restrictions on ownership and structure.
 
- Flexibility: Strict operational requirements, including a board of directors, annual meetings, and corporate bylaws.
- Best for: Businesses planning to raise significant capital or eventually go public.
 
- Partnership (General and Limited):
 Partnerships are straightforward and ideal for businesses with multiple owners.- Liability: General partners have unlimited personal liability, while limited partners’ liability is restricted to their investment.
- Taxation: Income is passed through to the partners and taxed at individual rates.
- Flexibility: Simple to set up, but requires a strong partnership agreement to avoid disputes.
- Best for: Small ventures with trusted partners.
 
- Sole Proprietorship:
 A sole proprietorship is the simplest and cheapest option but comes with significant risks.- Liability: The owner is personally liable for all debts and obligations.
- Taxation: Business income is reported on the owner’s personal tax return.
- Flexibility: Minimal setup and operational requirements.
- Best for: Low-risk, small-scale businesses run by a single individual.
 
Key Considerations When Choosing a Structure
- Liability Protection:
 If protecting your personal assets is a priority, structures like LLCs and corporations are ideal because they separate personal and business liabilities.
- Tax Implications:
 Your choice affects how your income is taxed. Pass-through entities (LLCs, partnerships, S-Corps) are taxed at the individual level, while C-Corps face corporate taxation.
- Operational Complexity:
 Some structures, like corporations, require more formalities and ongoing compliance, while LLCs and sole proprietorships are simpler to manage.
- Growth and Investment:
 If you plan to raise capital or attract investors, then a corporation may be a better choice, as it allows for issuing stock.
Tips for Making the Right Choice
- Assess Your Goals: Are you starting a small local business, or do you have plans for rapid growth and outside investment?
- Consider Your Risks: How much personal liability are you willing to accept?
- Think About Taxes: Consult a tax advisor to understand how your structure will affect your tax obligations.
- Plan for the Future: Your needs might change as your business grows, so choose a structure that can adapt.
Hypothetical Fact Pattern: Starting a Custom Furniture Business
Imagine three friends—Alex, Taylor, and Asten—decide to start a custom furniture business called Craft & Co. They bring complementary skills: Alex is a designer, Taylor handles manufacturing, and Asten manages marketing and sales. They plan to start small but aim to grow into a national brand within five years, possibly seeking outside investment.
Here’s how each business form could work for Craft & Co., along with the pros and cons.
Sole Proprietorship
Structure: If Alex started the business alone as a sole proprietorship, he would have complete control over all decisions but would bear full responsibility for any debts or liabilities.
Pros:
- Easy and inexpensive to set up.
- Simplified tax reporting (business income is reported on Alex’s personal tax return).
- Full control over business operations.
Cons:
- Unlimited personal liability—if the business incurs debt or is sued, Alex’s personal assets are at risk.
- Limited growth potential—hard to raise funds or bring in partners.
Fit for Craft & Co.: Not ideal. Craft & Co. involves multiple people and ambitions for growth, so a sole proprietorship wouldn’t suit their needs.
Partnership
Structure: Alex, Taylor, and Asten could form a general partnership, sharing responsibilities and profits according to a partnership agreement.
Pros:
- Simple and inexpensive to establish.
- Pass-through taxation—profits are reported on the partners’ personal tax returns.
- Flexibility in dividing roles and profits.
Cons:
- General partners have unlimited personal liability for business debts and actions of other partners.
- Potential for disputes without a solid partnership agreement.
- Difficult to raise outside capital.
Fit for Craft & Co.: A general partnership could work in the short term, but the personal liability and lack of growth options could become a problem as the business scales.
Limited Liability Company (LLC)
Structure: The trio could form an LLC, which provides liability protection while allowing flexibility in management and taxation.
Pros:
- Limited liability—personal assets are protected from business debts.
- Pass-through taxation—profits are reported on individual tax returns unless the LLC elects corporate taxation.
- Flexible management structure and fewer formalities than a corporation.
Cons:
- More expensive and complex to set up than a sole proprietorship or partnership.
- Potential self-employment taxes on profits.
Fit for Craft & Co.: An LLC would be a strong choice, offering liability protection and flexibility, especially during the initial growth phase.
Corporation (C-Corp or S-Corp)
Structure: Craft & Co. could form a corporation, choosing between a C-Corp and S-Corp depending on their tax and growth strategies.
C-Corp Pros:
- Limited liability for shareholders.
- Ideal for raising outside capital through stock issuance.
- Can retain earnings within the business for reinvestment.
C-Corp Cons:
- Double taxation—profits are taxed at the corporate level and again when distributed as dividends.
- Strict operational requirements (e.g., board of directors, annual meetings, corporate bylaws).
S-Corp Pros:
- Pass-through taxation—profits are taxed only at the individual level.
- Limited liability for shareholders.
S-Corp Cons:
- Restrictions on ownership (e.g., no more than 100 shareholders, all must be U.S. citizens or residents).
- Less flexibility in profit-sharing compared to an LLC.
Fit for Craft & Co.: A C-Corp would be the best choice if they plan to seek significant outside investment, while an S-Corp could offer a tax advantage if they remain a smaller operation.
Comparison of the Business Forms for Craft & Co.
| Business Form | Best For | Pros | Cons | 
| Sole Proprietorship | Solo ventures with minimal risk. | Simple setup, full control. | Unlimited personal liability, no growth. | 
| Partnership | Small teams starting on trust. | Easy setup, shared roles. | Unlimited liability, dispute risks. | 
| LLC | Small to medium-sized businesses seeking growth. | Liability protection, tax flexibility. | More complex to set up, self-employment taxes. | 
| C-Corp | Large-scale growth with outside investors. | Ideal for raising capital, limited liability. | Double taxation, strict formalities. | 
| S-Corp | Small to medium-sized businesses with U.S. focus. | Pass-through taxation, limited liability. | Ownership restrictions, less flexibility. | 
Final Thoughts
For Craft & Co., an LLC offers the best balance of liability protection and flexibility for their initial phase. However, as they grow and attract investors, converting to a C-Corp might be the smarter move. Choosing the right structure requires balancing immediate needs with long-term goals, and consulting with an attorney or financial advisor can ensure you make the right decision for your business.
Mark Adams is a trial lawyer at JMBM who focuses his practice on business litigation including contracts, products liability, corporate and partnership disputes, and hospitality litigation. He has tried numerous cases in state courts, federal courts, and in domestic and international arbitrations. Contact Mark at MarkAdams@jmbm.com or (949) 623-7230.
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