Building windows

Rod S. Berman

Intellectual Property JMBM IP Update: Initial Interest Confusion in Online Metatags

U.S. District Court in Ohio recently found that use of a competitor’s mark as a metatag on a Web site creates “initial interest confusion,” thereby subjecting the defendant to liability for the metatag use. In Tdata v. Aircraft Technical Publishers, use of ATP’s trademark in metatag data in software developed by Tdata that draws potential […]